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Get your site AI-ready so you show up in answers, get cited, and grow revenue.
Scrunch says it is trusted by over 500 companies and agencies. An Akamai case-study testimonial on the official site reports a 364% increase in brand presence for non-branded prompts; another homepage testimonial reports 4x growth in new paying customers. These are vendor-published claims, not independently verified.
Scrunch is an AI-search visibility and website optimization product that monitors brand presence, citations, competitors, sentiment and trends across AI platforms; audits pages for agent access and citeability; and provides recommendations and content optimization. The current official site is transitioning the product toward the Scrunch Agent Experience Platform (AXP), which adds agent-focused content delivery and observability.
Good fit for Brands, marketing/SEO teams, and agencies that need to measure AI-search visibility, compare competitors and LLMs, diagnose why pages are not cited, and prioritize or produce AI-readable content
Core: $250/month with a 7-day free trial; Enterprise: custom quote.
Core
$250/mo
monthly
4 LLMs (ChatGPT, Perplexity, Google AI Overviews, Copilot); monitoring/reporting, citations, prompt management, funnel stages, sentiment, insights and recommendations, basic content generation, AI bot traffic, Looker/API/MCP/CLI access not included; email support and self-serve onboarding. 7-day free trial.
125 unique prompts; 5 site audits/month; 1 brand workspace; 5 user licenses; 1 country, 3 personas, 2 languages, 5 competitors, 3 AI Search Trends topics; 1 page optimization/month.
Enterprise
Custom quote
custom
AXP, API access and integrations, 9 LLMs (ChatGPT, Claude, Perplexity, Gemini, Meta AI, Google AI Mode, Google AI Overviews, Copilot, Grok), product observability, advanced content generation, Looker/query/advanced API access, custom MCP, SAML/OIDC SSO, onboarding, strategy calls and dedicated account team.
Custom prompts, brand workspaces, user licenses, countries, personas, languages and competitors; full site audits and expanded model coverage.
Last verified September 2026 against scrunch.com/pricing. Vendors change packaging often; confirm before buying.
Scorecard
3.0/5 overall, weighted for AI SEO automation tools. How grades work.
Strong AI-search research and monitoring depth across prompts, models, competitors, citations, sentiment and trends.
https://scrunch.com/platform/monitoring/citations/
Prompt research is useful for AI search, but conventional SEO keyword discovery, volume, difficulty and clustering are not documented.
https://scrunch.com/pricing/
Uses site maps, AI-bot traffic, citations, competitors, personas, funnel stages and internal sources/Knowledge Studio in the official product announcement.
https://scrunch.com/blog/agent-experience-platform/
Competitor context
Competitor tracking and benchmark comparisons are explicit; Core includes 5 competitors and Enterprise custom.
Optimizer/content generation and page optimization are listed; advanced generation is Enterprise and hands-off delivery belongs to AXP.
https://scrunch.com/pricing/
Core product is explicitly AI-search visibility, citations, brand presence, model comparison and AI-answer optimization.
https://scrunch.com/platform/monitoring/citations/
Site Diagnostics identifies blockers and citeability/retrievability opportunities; AXP can serve agent-ready HTML, but AXP is an Enterprise/custom capability.
Diagnoses AI-bot access, JavaScript, load and structure issues, but does not document a broad traditional technical-SEO crawler.
https://scrunch.com/faqs/what-technical-issues-could-make-ai-skip-over-my-site-content
Optimizer and page optimization are present, while Core has only basic generation and one page optimization/month; no broad CMS publishing workflow is evidenced for Core.
https://scrunch.com/pricing/
Detailed monitoring includes trends, presence, citations, sentiment, position, dashboards, prompt management and competitor benchmarking.
https://scrunch.com/platform/monitoring/citations/
Current Core monitoring can analyze AI visibility and bot traffic, but AXP agent-focused delivery is Enterprise/custom; do not credit that successor capability to Core.
https://scrunch.com/pricing/
Agentic workflow coverage
Agent behavior, bot traffic, diagnostics and agent-ready delivery are covered in the platform narrative, but the exact legacy Scrunch AI scope is transitioning and AXP is Enterprise/custom.
Public pricing and a 7-day Core trial provide access, but $250/month and substantial feature limits reduce accessibility.
https://scrunch.com/pricing/
The site offers a free AI visibility audit with results in 30 seconds and no credit card; this is not evidence of a permanently free product tier.
Official homepage states “Trusted by over 500 companies... and agencies,” giving a vendor-reported lower-bound estimate.
https://scrunch.com/
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Internal company data
Knowledge Studio is described as pulling from approved internal sources, but it is part of the evolving AXP/Optimizer story and not evidenced as a Core entitlement.
SEO data grounding
Grounding includes site maps, audits, AI-bot traffic, prompts, citations and page-level analysis; conventional external SEO datasets are not shown.
Third-party app grounding
The site lists Looker Studio, query API and integrations for Enterprise; no broad third-party app grounding is demonstrated.
Custom API grounding
Enterprise includes API access, query API and advanced API access; Core does not.
https://scrunch.com/platform/site-diagnostics/
Workspaces and licenses exist; Enterprise adds sharing/reporting, Slack and account support, while Core is limited.
https://scrunch.com/pricing/
Autonomous execution
Official copy describes automated Signals, recommendations and AXP delivery, but autonomous execution is not included in Core and should not be inherited from AXP.
Human control and review
Recommendations, approved internal sources and workflows to export tickets/Markdown or push to CMS are described, implying review/control, though the strongest evidence is AXP-era.
Integration surface
Enterprise has API access, Looker Studio, query API, advanced API, custom MCP, CLI and SSO; Core lacks most of this surface.
Memory and persistent context
Brand workspaces, prompts, personas, competitors and approved internal sources provide some persistent context, but a general memory system is not documented.
Evaluation and feedback loop
The product supports time-series visibility measurement, Signals, trend/anomaly detection, citation lift and feedback through recommendations; no formal model-evaluation framework is specified.
Signals/Insights/Optimizer provide automation and recommendations, but autonomous execution/continuous delivery is described for AXP rather than the Core product.
https://scrunch.com/blog/agent-experience-platform/
https://scrunch.com/