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Marketing agents to win in Perplexity, ChatGPT, Claude, Gemini, Grok, Microsoft Copilot, DeepSeek, and Google AI Overviews.
Profound is notable for joining answer-engine visibility measurement with AI-search prompt research and autonomous-but-reviewable content workflows.
Profound is a full-stack marketing platform for understanding, analyzing, building, and measuring a brand's presence in answer engines. It combines Answer Engine Insights, Prompt Volumes, Agents, AI Marketer (Aim), and Agent Analytics for AI-search visibility, research, content production, publishing, and AI-crawler/attribution analytics.
Good fit for Marketing, SEO, content, PR, and growth teams at companies and agencies that need to monitor and improve AI-search visibility, research real AI prompts, create AEO content, and measure AI-crawler and attribution signals
Starter $99/month billed yearly; Growth $399/month billed yearly; Enterprise custom pricing.
Starter
$99/month
Billed yearly (2 months free)
Email support; for small companies monitoring and understanding online visibility.
ChatGPT tracking only; 50 prompts tracked; 100 Agent credits/month.
Growth
$399/month
Billed yearly (2 months free)
Email support; for growing companies monitoring visibility and creating AEO-optimized content.
3 answer engines tracked; 100 prompts tracked; 400 Agent credits/month.
Enterprise
Custom
Tailored package
Dedicated Slack support; SSO/SAML and SOC 2 compliance.
Up to 9 answer engines tracked; multiple companies; tailored prompt-tracking plan.
Last verified September 2026 against tryprofound.com/pricing. Vendors change packaging often; confirm before buying.
Scorecard
3.8/5 overall, weighted for AI SEO automation tools. How grades work.
Strong AI-search research depth, especially real prompts, citation analysis, intent, sentiment, and competitor gaps.
Prompt Volumes reports 1.5B+ real AI conversations, intent categories, citation-driving prompts, and competitor/citation gap analysis: https://www.tryprofound.com/features/prompt-volumes
Prompt and topic research supports AI-search strategy, but Profound is not a conventional SEO keyword database.
Official features focus on AI-answer prompts, citations, and agent workflows: https://www.tryprofound.com/
Broad first-party, competitive, knowledge-base, sitemap, and integrated-app context is supported.
Aim says it uses Profound data, knowledge bases, sitemaps, competitive landscape, and integrated app data: https://www.tryprofound.com/features/aim
Competitor context
Competitive benchmarking, competitor citations, rankings, and uncited-prompt gaps are explicit capabilities.
Agents research, brief, write, optimize, and publish content, with closed-loop citation learning.
Official Agents page describes research, writing, publishing, smart format recommendations, closed-loop optimization, and CMS integration: https://www.tryprofound.com/features/agents
Core product focus: answer-engine visibility, citations, sentiment, prompt demand, and AI crawler behavior.
Answer Engine Insights tracks major consumer answer engines and visibility/citations; Agent Analytics tracks AI crawlers: https://www.tryprofound.com/features/answer-engine-insights and https://www.tryprofound.com/features/agent-analytics
Weak actual support: AI-crawler monitoring and submit-to-AI-Search are adjacent technical capabilities, not a conventional technical-SEO crawler.
Agent Analytics documents server-log AI-bot analysis, crawling analytics, and submit-to-AI-Search: https://www.tryprofound.com/features/agent-analytics
Strong workflow support from no-code nodes through approval and CMS publishing.
Agents support configurable nodes, human-in-the-loop approvals, and direct CMS publishing: https://www.tryprofound.com/features/agents
Deep measurement across visibility, citations, rankings, prompt demand, content performance, crawlers, and attribution.
AEI describes daily prompt runs and visibility/citation tracking; Agent Analytics describes daily content performance and attribution: https://www.tryprofound.com/features/answer-engine-insights and https://www.tryprofound.com/features/agent-analytics
Agents are a first-class product with templates, configurable tools, Sheets scale, approvals, and closed-loop optimization.
Official Agents page documents no-code workflows, web scraping, LLM prompts, API calls, AEI lookups, approvals, CMS publishing, and iterative citation learning: https://www.tryprofound.com/features/agents
Agentic workflow coverage
Self-serve entry exists, but the $99/yearly-billed Starter plan is limited and enterprise value is custom-priced.
Current public tiers and limits are listed on the official pricing page: https://www.tryprofound.com/pricing
Enterprise-oriented and used by a substantial stated customer base, but no precise total customer count is claimed.
Aim says its harness reflects experience with over 2,000 leading brands; homepage says it is used by marketers and reaches AI-search activity at 100M+ people: https://www.tryprofound.com/features/aim and https://www.tryprofound.com/
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Internal company data
Aim can use company knowledge bases, sitemaps, brand context, and configured assets.
SEO data grounding
Grounds work in proprietary prompt-volume, visibility, citation, and benchmarking data.
Third-party app grounding
The integrations catalog includes analytics, infrastructure, CMS, collaboration, and search tools.
Custom API grounding
Configurable Agent API-call nodes and flexible APIs are documented, but scope and limits are not fully public.
Citation, prompt, and visibility analysis connects to controlled content and publishing agents, providing a strong GEO feedback loop.
Official Agents pages describe research, approvals, CMS publishing, and iterative citation learning: https://www.tryprofound.com/features/agents
Supports projects, shared context, roles/RBAC, Sheets, and enterprise Slack support, though public detail on collaboration depth is limited.
Aim describes Projects and team co-working; AEI documents RBAC; pricing lists dedicated Slack support for Enterprise: https://www.tryprofound.com/features/aim, https://www.tryprofound.com/features/answer-engine-insights, https://www.tryprofound.com/pricing
Covers research, drafting, optimization, publishing, and measurement through templates and configurable workflows.
Autonomous execution
Aim runs in the background and Agents execute multi-step work, but publishing retains approval control.
Human control and review
Every Agent run includes an approval step and generated content can be reviewed, edited, or held.
Integration surface
Supports web scraping, LLM prompts, API calls, CMS publishing, Sheets, and numerous stack integrations.
Memory and persistent context
Brand Kit, knowledge bases, project context, Skills, sitemaps, and integrated app data ground execution.
Evaluation and feedback loop
Tracks citations and project impact and applies successful content patterns to subsequent outputs.
High autonomy with marketer-friendly no-code configuration, background Aim projects, and explicit human review before publishing.
Agents are drag-and-drop and can run research-to-publish cycles; every Agent run includes approval before publishing. Aim runs in the background and hands tasks to sub-Agents: https://www.tryprofound.com/features/agents and https://www.tryprofound.com/features/aim
A free AEO Report is offered, but the platform is not documented as broadly free.
Homepage offers a free AEO Report with AI visibility, source citations, sentiment, and content AEO insights: https://www.tryprofound.com/