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Featured is an active AI PR co-pilot with a notable SEO-adjacent GEO/AI-visibility capability: it audits brand mentions and citations in major AI answer engines, while its core product finds earned-media opportunities and automates monitoring workflows.
Featured is an AI co-pilot for PR. Users ask in plain language for journalist requests, podcasts, media lists, bylines, speaking slots, awards, or GEO audits; Featured finds opportunities, drafts responses, and supports submission. Its workflows can monitor opportunities and deliver results to Slack or email, while its MCP server connects compatible AI clients to opportunity search and workflows.
Good fit for Solo practitioners, founders, experts, communications teams, and PR operators who want one workspace for earned-media discovery, pitch drafting, scheduled opportunity monitoring, media monitoring, and AI-search visibility research
Free forever tier; Lite is $29/month billed annually ($348/year); Pro is $79/month billed annually ($948/year). All plans include every feature and usage scales by plan; prices exclude applicable tax.
Free
$0
Free forever
Featured Chat, daily pitching tools, journalist request matching, and core workflows.
A gentle daily allowance for credit-based actions; example usage is 2–3 media opportunities per week.
Lite
$29/month
Billed annually at $348
Everything in Free, workflows across saved opportunities, and deeper AI chat for drafting and research.
5× more AI usage than Free; higher limits for active weekly pitching.
Pro
$79/month
Billed annually at $948
Everything in Lite; built for teams that live in the product, with automation and higher-volume research/drafting usage.
5× more usage than Lite; maximum daily allowance for credit-based actions.
Last verified September 2026 against featured.com/pricing. Vendors change packaging often; confirm before buying.
Scorecard
3.5/5 overall, weighted for Digital PR tools. How grades work.
Broad opportunity and AI-visibility research surface.
Featured documents ranked, de-duplicated opportunity matches with contact details, plus GEO answers and cited sources across four AI engines. https://featured.com/docs
No dedicated keyword-research workflow is documented.
The official capability list focuses on media opportunities and GEO visibility; it does not document keyword-volume, difficulty, clustering, or SERP keyword research. https://featured.com/features
Uses expertise, topic, audience, outlet, deadline, and opportunity context.
MCP opportunity search supports filters for outlet, topic, deadline, and audience, while the product asks for context in natural language. https://featured.com/mcp
Competitor context
Competitor Visibility Watch tracks competitor editorial coverage and helps find a pitch angle.
Strong PR drafting, limited SEO content production evidence.
Featured drafts pitches, byline queries, community comments, speaking abstracts, award submissions, and press releases for review. https://featured.com/docs
Explicit GEO audit and citation-gap workflow.
GEO Audit checks ChatGPT, Claude, Perplexity, and Gemini descriptions and their cited sources, then identifies what to pitch. https://featured.com/features
Provides visibility scoring, source inspection, and a scheduled GEO workflow.
No technical SEO auditing or implementation feature is documented.
The official Features and Docs capability lists do not describe crawling, indexation, Core Web Vitals, schema, or technical issue remediation. https://featured.com/features
Supports drafting and user-controlled sending, not autonomous publication.
Users can connect Gmail or Outlook and send from their own inbox; the Docs page explicitly says workflows do not send to recipients on the user's behalf. https://featured.com/docs
Tracks media mentions, competitor coverage gaps, and AI visibility.
Featured lists media monitoring, a reviewable coverage ledger with domain authority and sentiment, competitor visibility watch, and GEO scores/sources. https://featured.com/docs
Official MCP server exposes search, workflows, connections, and plan/usage tools.
Featured documents an OAuth 2.1 MCP endpoint for Claude, Cursor, VS Code, and custom agents with organization-scoped calls. https://featured.com/mcp
Agentic workflow coverage
Workflow templates cover opportunity search, GEO visibility, media mentions, competitor watch, and multiple PR channels.
Free entry and feature parity make initial access easy.
Featured offers Free at $0 forever, no credit card required, and says every plan includes every feature with usage scaling. https://featured.com/pricing
A first-party platform-wide user claim indicates meaningful scale, but is not product-specific.
Featured's Features page states that 100,000+ experts, founders, and comms teams use Featured's platforms; the wording is platform-wide rather than a verified count for this exact product. https://featured.com/features
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Internal company data
The reviewed public pages show user context and connected workspaces, but no documented ingestion of internal company datasets.
SEO data grounding
GEO outputs cite sources and media monitoring includes domain authority and sentiment, but a conventional SEO data stack is not documented.
Third-party app grounding
Gmail, Outlook, and Slack connections are documented for sending and delivery.
Custom API grounding
MCP provides an official authenticated integration surface for compatible clients and custom agents.
Docs says GEO output includes a visibility score, sources behind answers, and what to pitch; Workflows includes GEO / AI Visibility. https://featured.com/docs
Team positioning and multi-channel delivery are documented.
The Pro plan is described as built for teams, and results can be delivered via Slack, email, or in-app. https://featured.com/pricing
Autonomous execution
Monitoring, matching, drafting, and delivery scheduling run in the background, but outreach sending is not autonomous.
Human control and review
The documented process explicitly includes review before the user sends from their own inbox.
Integration surface
Documented integrations include Gmail, Outlook, Slack, and an OAuth 2.1 MCP endpoint.
Memory and persistent context
Saved opportunities, organization scope, workflow filters, schedules, and run history provide persistent operating context.
Evaluation and feedback loop
The pages document reviewable results and workflow run history, but no formal evaluation, scoring-feedback, or experiment loop.
Scheduled monitoring is automated, but human review remains required for sending.
Workflows run in the background and deliver results on a schedule, while Docs states the user reviews and sends and no workflow sends outreach autonomously. https://featured.com/workflows
A substantive free plan is publicly available.
The Free plan includes Featured Chat, daily pitching tools, journalist request matching, and core workflows, with a daily allowance. https://featured.com/pricing