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Simple, Affordable SEO / GEO Toolset
Official site claims 90,000+ users worldwide; About page also states 2,000 customers and 350+ G2 reviews, so the published scale figures are inconsistent.
SEOptimer is an SEO Audit & AI Visibility Platform that audits websites in under a minute, identifies technical and search issues, tracks rankings and backlinks, audits AI-search visibility, and produces prioritized recommendations, white-label reports and lead-generation workflows.
Good fit for SEO agencies, marketers, web designers/developers and business owners who need affordable audits, reporting, lead generation, rank tracking and GEO visibility diagnostics
Paid plans start at $29/month; a 14-day full-feature trial is offered. Separate GEO, Local SEO, SEO Audit API and Rank Tracking API products have their own tiers.
DIY SEO
$29
monthly
SEO audits
4 crawls/month (1 site); 20 tracked keywords; 25 keyword searches; 25 backlink searches
White Label
$39
monthly
SEO audits; white-label PDF reporting
10 crawls/month; 100 tracked keywords; 100 keyword searches; 50 backlink searches; 3 users
Lead Generation
$59
monthly
SEO audits; white-label PDF reporting; lead generation tool
50 crawls/month; 250 tracked keywords; 250 keyword searches; 150 backlink searches; 6 users
DIY SEO
$21.75
annual ($261/year)
SEO audits
4 crawls/month (1 site); 20 tracked keywords; 25 keyword searches; 25 backlink searches
White Label
$29.25
annual ($351/year)
SEO audits; white-label PDF reporting
10 crawls/month; 100 tracked keywords; 100 keyword searches; 50 backlink searches; 3 users
Lead Generation
$44.25
annual ($531/year)
SEO audits; white-label PDF reporting; lead generation tool
50 crawls/month; 250 tracked keywords; 250 keyword searches; 150 backlink searches; 6 users
GEO 1
$29
monthly
AI Search & LLM Visibility; white-label PDF reports
50 GEO audits
GEO 2
$49
monthly
AI Search & LLM Visibility; white-label PDF reports
100 GEO audits
GEO 3
$79
monthly
AI Search & LLM Visibility; white-label PDF reports
250 GEO audits
GEO 1 Annual
$21.75
annual ($261/year)
AI Search & LLM Visibility; white-label PDF reports
50 GEO audits
GEO 2 Annual
$36.75
annual ($441/year)
AI Search & LLM Visibility; white-label PDF reports
100 GEO audits
GEO 3 Annual
$59.25
annual ($711/year)
AI Search & LLM Visibility; white-label PDF reports
250 GEO audits
Local SEO 1
$29
monthly
Local SEO
50 GBP audits; 50 Local SEO audits; 50 local keywords
Local SEO 2
$39
monthly
Local SEO
100 GBP audits; 100 Local SEO audits; 200 local keywords
Local SEO 3
$59
monthly
Local SEO
250 GBP audits; 250 Local SEO audits; 500 local keywords
Local SEO 1 Annual
$14.50
annual ($174/year)
Local SEO
50 GBP audits; 50 Local SEO audits; 50 local keywords
Local SEO 2 Annual
$29.25
annual ($351/year)
Local SEO
100 GBP audits; 100 Local SEO audits; 200 local keywords
Local SEO 3 Annual
$44.25
annual ($531/year)
Local SEO
250 GBP audits; 250 Local SEO audits; 500 local keywords
BR-API-1
$100
monthly
JSON data; PDFs; custom branding
500 reports
BR-API-2
$250
monthly
JSON data; PDFs; custom branding
2,500 reports
BR-API-3
$500
monthly
JSON data; PDFs; custom branding
10,000 reports
BR-API-1 Annual
$75
annual ($900/year)
JSON data; PDFs; custom branding
500 reports
BR-API-2 Annual
$187.50
annual ($2,250/year)
JSON data; PDFs; custom branding
2,500 reports
BR-API-3 Annual
$375
annual ($4,500/year)
JSON data; PDFs; custom branding
10,000 reports
Rank-API-1
$50
monthly
JSON data; desktop; mobile
500 keywords
Rank-API-2
$100
monthly
JSON data; desktop; mobile
1,500 keywords
Rank-API-3
$200
monthly
JSON data; desktop; mobile
5,000 keywords
Rank-API-1 Annual
$37.50
annual ($450/year)
JSON data; desktop; mobile
500 keywords
Rank-API-2 Annual
$75
annual ($900/year)
JSON data; desktop; mobile
1,500 keywords
Rank-API-3 Annual
$150
annual ($1,800/year)
JSON data; desktop; mobile
5,000 keywords
Last verified September 2026 against seoptimer.com/pricing. Vendors change packaging often; confirm before buying.
Scorecard
3.2/5 overall, weighted for Technical SEO tools. How grades work.
Useful keyword, backlink and competitor lookups, but primarily an audit/reporting product rather than a deep research suite.
The audit includes ranking keywords, estimated volume/traffic and backlink summaries; the pricing page lists 25/100/250 keyword searches and 25/50/150 backlink lookups: https://www.seoptimer.com/seo-audit/ https://www.seoptimer.com/pricing/
Provides basic keyword discovery, volume, competition/CPC and rank data; no evidence of advanced clustering or large-scale competitive keyword intelligence.
The official product description says keyword research finds opportunities using search volume, competition and CPC data: https://www.seoptimer.com/
Can add target keywords and competitors and use site/backlink/ranking context; limited evidence of internal business or third-party context ingestion.
The audit page lists Add Competitors and Target Keywords; API supports prospect and trend analysis: https://www.seoptimer.com/seo-audit/ https://www.seoptimer.com/seo-api/
Competitor context
Actionable prioritized audit recommendations and acquired GrowthBar content-writing capability are present, but SEOptimer itself shows limited native publishing/execution.
Audit reports provide prioritized recommendations, while the homepage labels AI SEO Writing as a tool in its suite: https://www.seoptimer.com/seo-audit/ https://www.seoptimer.com/
Dedicated GEO audit measures AI-platform visibility, citations, accessibility and LLM-oriented content factors.
GEO Audit covers ChatGPT, Gemini, Claude and Perplexity, prompt visibility, LLM accessibility/content analysis and AI Overview rankings: https://www.seoptimer.com/geo-audit/
Broad technical audit and crawler coverage including performance, indexing, rendering, structured data and security signals.
Official audit coverage lists Core Web Vitals, PageSpeed, robots, sitemaps, canonical/noindex, JS errors, HTTP2, schema and many technical checks: https://www.seoptimer.com/seo-audit/ https://www.seoptimer.com/seo-api/
Reports and lead forms are outputs, not CMS publishing, editorial approval, or content deployment workflows.
Official pricing covers reports, scheduling, and embeddable lead forms without direct website publishing: https://www.seoptimer.com/pricing/
Keyword rank tracking, backlink monitoring, scheduled reporting and API trend workflows provide solid measurement.
Pricing lists Google/Bing/mobile tracking, rank limits, backlink changes dashboard and email alerts; API supports regular reporting and trend analysis: https://www.seoptimer.com/pricing/ https://www.seoptimer.com/seo-api/
API, callbacks and JSON make automation possible, but no autonomous agent or tool-use loop is documented.
API supports JSON submission/retrieval, callback or queue-and-wait, and SaaS/CRM integration; these are automation primitives, not an agent: https://www.seoptimer.com/seo-api/
Agentic workflow coverage
Low entry price, full-feature 14-day trial and annual discount make the core product accessible.
Pricing starts at $29/month and says the 14-day trial has full paid-plan access; annual billing is described as 25% off: https://www.seoptimer.com/pricing/
Official materials show substantial usage signals but conflicting counts, so scale is supported only at low confidence.
Homepage claims 90,000+ users worldwide, while About says 2,000 customers and 350+ G2 reviews: https://www.seoptimer.com/ https://www.seoptimer.com/about/
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Audits can add competitors and compare AI/search visibility, giving direct competitor context.
Internal company data
Branding, company details and target keywords can be supplied, but internal business-data grounding is not documented.
SEO data grounding
Strong first-party SEO grounding via crawls, rankings, backlinks, PageSpeed and technical checks.
Third-party app grounding
CRM/mail and Zapier/webhook connections are documented for lead delivery, not broad third-party data grounding.
Custom API grounding
Custom API submission/retrieval and selectable checks allow application-specific SEO data workflows.
Strong diagnostic readiness for AI crawlers and citations, but recommendations are audits rather than autonomous optimization.
Checks include robots.txt, llms.txt, sitemaps, noindex, rendered content, identity schema, citability and AI citations: https://www.seoptimer.com/geo-audit/
Multi-user plans, white-label templates and lead workflows support agencies, though collaboration controls are fairly basic.
White Label supports 3 users and Lead Generation 6 users, with report templates and branding: https://www.seoptimer.com/pricing/
JSON API, callbacks/queue-and-wait and embeddable workflows cover repeatable automation, not a complete agentic workflow.
Autonomous execution
Scheduled reports and API jobs can run automatically, but no autonomous SEO changes or agent decisions are documented.
Human control and review
Prioritized recommendations, customizable checks/reports and user-controlled scheduling preserve human review.
Integration surface
Documented JSON API, webhook/Zapier lead integrations, CRM workflows and embeddable widget provide a practical integration surface.
Memory and persistent context
Saved audits/backups, tracked sites and rank history provide limited product state; no agent memory is documented.
Evaluation and feedback loop
Rank/backlink monitoring and recurring reports enable outcome tracking, but no explicit agent evaluation loop is described.
Fast audits, prioritized recommendations and scheduled/API workflows reduce manual work, but execution remains user-controlled.
Product audits in under a minute and supplies prioritized recommendations; API supports queued/callback workflows and scheduled reports: https://www.seoptimer.com/about/ https://www.seoptimer.com/seo-audit/ https://www.seoptimer.com/seo-api/
Public free URL analysis and 14-day full-feature trial are meaningful free access, but there is no evidence of a permanent free plan.
Homepage offers a free website analysis; pricing says anyone can use SEOptimer free for 14 days with full feature access: https://www.seoptimer.com/ https://www.seoptimer.com/pricing/