outranking.io
Create People-First Content and Rank with Confidence!
Outranking is mentioned as used by over 12,000 people and displays customer logos including Zoho, IKEA, Persuit, Rewardful, and Workgroup.
Outranking is a data-backed AI SEO platform for researching SERPs, clustering and prioritizing keywords, generating briefs and first drafts, optimizing on-page content, building internal links, and managing content workflows.
Paid monthly or yearly plans: Starter, SEO Writer, SEO Wizard, and Enterprise; the site also publishes a one-time Strategist offer and AI-credit add-ons.
Starter
$1,500
monthly
Core SEO functions; full AI drafting requires the AI characters add-on.
4 SEO Documents
SEO Writer
$3,000
monthly
AI First Drafts are listed; plan features include AI writing, optimization, GSC/domain project, integrations, workflow, and team management in the comparison table.
15 SEO Documents
SEO Wizard
$5,000
monthly
AI First Drafts are listed; plan features include AI writing, optimization, GSC/domain project, integrations, workflow, and team management in the comparison table.
30 SEO Documents
Enterprise
Custom pricing
monthly or annual (not specified)
Schedule a meeting; enterprise feature limits and inclusions are not published.
Not published
Starter
$1,125
yearly billing
Yearly-billing Starter offer; detailed inclusions are not separately published.
5 SEO Documents
SEO Writer
$2,250
yearly billing
AI First Drafts are listed; detailed yearly inclusions are not separately published.
15 SEO Documents
SEO Wizard
$3,750
yearly billing
AI First Drafts are listed; detailed yearly inclusions are not separately published.
30 SEO Documents
Enterprise
Custom pricing
yearly billing
Schedule a meeting; enterprise feature limits and inclusions are not published.
Not published
Strategist
$79
one time
Keyword clustering, keyword assessments, ease-of-ranking probability, content inventory and planner; uses assessment credits.
Not published
AI credits add-on
Starts at $49
not specified
AI credits for additional drafting capability; the pricing page also advertises a $79 starting offer for 16–18 AI drafts.
8–10 AI drafts at the starting offer
Comparison grade
15 weighted criteria. Open a row for the evidence and breakdown.
Strong SERP and competitor research depth.
The editor says it auto-collects research from ranking pages; the homepage says outlines read the top 20 ranking pages and expose competitor metrics. https://outranking.io/seo-content-editor/
Strong clustering, prioritization, and keyword assessment support.
Outranking describes live-SERP clustering, up to 100K keywords, volume/CPC/difficulty, allintitle, backlinks, GSC mapping, and ranking probability. https://outranking.io/seo-keyword-strategy-tool/
Broad AI-assisted writing and optimization execution, with human editing implied.
The editor supports titles, outlines, style guides, prompts, auto-collected research, factual first drafts, and optimization. https://outranking.io/seo-content-editor/
Good SERP, custom-source, brand-style, and Search Console context; third-party/API breadth is not established.
The homepage documents ranking-page research, custom research/webpages, style guides, and GSC research. https://outranking.io/
Competitor context
Top-ranking pages and competitor metrics including word count, NLP coverage, originality, PA, and DA are used.
Internal company data
Brand style guides, product information, and custom research are supported, but a broader enterprise knowledge connector is not documented.
SEO data grounding
Live SERPs, NLP/semantic terms, volume, CPC, difficulty, allintitle, backlinks, and GSC data ground workflows.
Third-party app grounding
GSC, WordPress, Google Docs, and Grammarly are documented integrations; broader app grounding is not established.
Custom API grounding
No official public custom API grounding capability was found in the reviewed official pages.
No official AI-search optimization or generative-engine optimization feature was found.
The reviewed official product pages describe Google/SERP SEO, content, and GSC workflows but do not publish AI-search/GEO support. https://outranking.io/seo-ai/
No geographic/local SEO readiness feature is documented beyond mentioning local service pages as content types.
The official FAQ mentions local service pages as optimizable content, but does not document local rank grids, citations, or geo workflows. https://outranking.io/
Narrow on-page and internal-linking support, not a documented technical SEO crawler/auditor.
The site documents on-page metrics, title/heading/description optimization, image/readability/link checks, crawling for internal links, and GSC; it does not publish a broader technical audit. https://outranking.io/seo-ai/
Workflow and export/integration support is present, but direct multi-channel publishing is not clearly documented.
The brief page documents workflow stages and sharing via Google Docs, PDFs, and share links; the homepage mentions a WordPress plugin and Google Docs integration. https://outranking.io/content-brief-software/
Some measurement grounding through GSC ranking data and content scoring, but no comprehensive rank-tracking product is documented.
The pricing comparison lists a domain project with GSC integration for ranking data and opportunity/error assessment, while the homepage documents real-time content scoring. https://outranking.io/pricing-plan/
Strong documented team workflow and assignment support.
Outranking says teams can create stages, assign team members, use WordPress/Google Docs, and manage total users and access. https://outranking.io/pricing-plan/
An entry plan and trial CTA exist, but published subscription prices are high and AI drafting can require an add-on.
The official pricing page lists Starter at $1,500 monthly or $1,125 yearly and says advanced AI functions require an AI characters add-on. https://outranking.io/pricing-plan/
No standalone free tool or free plan is published on the reviewed official pages.
The official pricing page lists paid plans, paid add-ons, and a demo/trial CTA, but no free tier or free tool. https://outranking.io/pricing-plan/
Moderate adoption signal, but the site reports people/users rather than customers and no verified customer count.
The site says "Join over 12000 people accelerating content and rankings" and displays customer logos; this is not a customer-count claim. https://outranking.io/
AI-assisted writing automates isolated steps, but no external agent interface, autonomous multi-step operator, durable memory, or evaluation loop is documented.
Official product and onboarding pages describe guided AI content workflows rather than an agent platform: https://outranking.io/ and https://outranking.io/onboarding/
Agentic workflow coverage
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Autonomous execution
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Human control and review
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Integration surface
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Memory and persistent context
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Evaluation and feedback loop
Second-pass score based on the exact product's documented autonomy, controls, integrations, memory, and feedback capabilities; see the URL-bearing agent-readiness criterion evidence.
Guided workflows and one-click/automatic operations reduce effort, while review and editorial work remain part of the process.
Outranking describes step-by-step workflow, automatic optimization, automatic research, one-click Google Docs export, and WordPress linking. https://outranking.io/
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