Research depth
weight 3Broad first-party research and competitor context feeds content creation.
The homepage says Frase runs live SERP and competitor analysis and digs through the market before drafting. https://www.frase.io/
Loading page
Loading page
Frase is a current SEO and GEO content platform that aims to close the loop from search and competitor research to on-brand drafting, SEO/GEO scoring, CMS publishing, AI-visibility monitoring, and approval-based content repair.
Frase describes itself as a content operating system for AI search that runs SEO and AI-search work end to end: auditing, research, writing, publishing, hosting, monitoring, and fixing content. It combines SEO research, content optimization, GEO scoring, AI writing, AI visibility tracking, CMS publishing, and Content Guard in one workflow.
Good fit for Solo creators and freelancers, single-site teams, in-house teams and growing SMBs, agencies, multi-site brands, and large organizations that need research, content production, SEO/GEO optimization, AI-visibility monitoring, CMS publishing, and controlled content fixes in one workflow
Paid plans start at $49/month monthly or $39/month billed yearly; Professional is $129/month monthly or $103/month yearly, Scale is $299/month monthly or $239/month yearly, and Enterprise is custom. A 7-day free trial with no credit card is offered. FraseCMS hosting includes a free tier and paid $19/month and $99/month tiers.
Starter
$39/mo billed yearly; $49/mo month to month
Monthly or annual billing
WordPress, Webflow, Sanity, Wix, or FraseCMS publishing; SEO and GEO scores; AI Visibility on ChatGPT and Google AI; autonomous publishing when enabled; Frase Answers
1 seat, 1 site; 10 articles and 50 audit pages per month; Content Guard watches 10 pages
Professional
$103/mo billed yearly; $129/mo month to month
Monthly or annual billing
Everything in Starter, plus content calendar, internal linking suggestions, AI crawler monitoring, Perplexity in AI Visibility, optional pay-as-you-go, and extra seats at $29/mo
3 seats and 5 sites; 40 articles and 250 audit pages per month; Content Guard watches 75 pages
Scale
$239/mo billed yearly; $299/mo month to month
Monthly or annual billing
Everything in Professional, plus Claude and Gemini in AI Visibility, exportable client-ready reports, channel-ready repurposing, and agent operation across every site
5 seats and up to 10 domains; 100 articles and 1,000 audit pages per month; Content Guard watches 300 pages
Enterprise
Custom
Custom billing
White-label reports, branded client portal, custom domain, SSO/SAML, dedicated account manager, and SLA
Custom seats, domains, limits, API access, and two years of history
FraseCMS Free
$0
Monthly
Frase subdomain, Powered by Frase badge, structured data, and llms.txt on every page
100,000 page views/month and 25 GB bandwidth
FraseCMS Basic
$19/mo
Monthly; yearly billing saves two months
Own domain or subdirectory and no Frase badge
250,000 page views/month and 100 GB bandwidth
FraseCMS Pro
$99/mo
Monthly; yearly billing saves two months
Own domain or subdirectory and dedicated support
1,000,000 page views/month and 500 GB bandwidth
Last verified September 2026 against frase.io/pricing. Vendors change packaging often; confirm before buying.
Scorecard
4.6/5 overall, weighted for AI SEO automation tools. How grades work.
Broad first-party research and competitor context feeds content creation.
The homepage says Frase runs live SERP and competitor analysis and digs through the market before drafting. https://www.frase.io/
Strong SERP-grounded topic and content research, but the reviewed pages do not document a dedicated keyword database workflow.
Frase says it studies what ranks for a topic and provides research-backed briefs. https://www.frase.io/pricing
Carries brand, competitor, first-party visitor-question, and published-site context through the loop.
The homepage describes learning the brand, competitor picture, and questions visitors ask via Frase Answers. https://www.frase.io/
Competitor context
Live SERP and competitor analysis plus competitor AI visibility/share context are described.
Generates on-brand finished drafts, images, and revisions.
The agent page states Frase researches a query, drafts the page and images in brand voice, and scores fixes. https://www.frase.io/features/agent
AI-visibility monitoring and GEO scoring are core capabilities.
The pricing page includes AI Visibility and the homepage describes monitoring citations across ChatGPT, Perplexity, Claude, Gemini, and Google AI. https://www.frase.io/pricing
Site auditing and page-level SEO readiness are present, but the reviewed first-party material does not establish a full technical crawler suite.
The homepage says Frase crawls a site page by page, scores SEO and AI readiness, and ranks fixes by impact. https://www.frase.io/
Direct CMS publishing and hosted FraseCMS are supported.
The pricing page lists one-click publishing to WordPress, Webflow, Sanity, Wix, or FraseCMS. https://www.frase.io/pricing
Team seats, calendars, reports, and enterprise controls support collaboration.
Tracks Google rankings, AI citations, AI visibility, and decay.
The homepage explicitly lists ranking tracking, AI-citation monitoring, and Content Guard decay detection. https://www.frase.io/
The product has a named AI SEO Agent with natural-language workflows, API, and automation hooks.
The agent page describes research, briefs, drafts, scores, clustering, repurposing, and publishing in one chat; the API page describes REST API and webhooks. https://www.frase.io/features/agent https://www.frase.io/features/api-integrations
Agentic workflow coverage
Self-serve plans begin at a public price with a no-card trial, though meaningful scale is paid.
The homepage says self-serve from day one and the pricing page publishes Starter at $39/month yearly with a 7-day no-card trial. https://www.frase.io/pricing
First-party positioning indicates thousands of teams, but no exact customer count is supplied.
The pricing page says “Thousands of teams already run on Frase.” https://www.frase.io/pricing
Claim this listing
Right now this listing's button only opens a comparison. Claim Frase to turn it into a direct, clickable link to frase.io.
Internal company data
Brand profile, published work, reference material, and visitor questions provide internal context; the reviewed pages do not specify broad warehouse connectors.
SEO data grounding
Research and scoring are grounded in live SERP and ranking data.
Third-party app grounding
CMS integrations and AI engines are supported, but broad third-party business-app grounding is not established by reviewed pages.
Custom API grounding
REST API and webhooks expose research, writing, scoring, publishing, SERP, visibility, and audit work.
Provides GEO scores, citation tracking, and AI-search fixes in the publishing loop.
Frase’s homepage says drafts are scored for SEO and GEO and that AI citations are monitored after publishing. https://www.frase.io/
Pricing lists multiple seats, a content calendar, client-ready exports, white-label reports, portals, SSO/SAML, and an account manager. https://www.frase.io/pricing
The named agent covers research through publishing, monitoring, fixing, and repurposing.
Autonomous execution
The agent can publish autonomously when enabled, while Content Guard drafts fixes awaiting approval.
Human control and review
The call remains with the customer and publish/fix approval controls are explicit.
Integration surface
WordPress, Webflow, Sanity, Wix, FraseCMS, API, and webhooks provide a substantial surface.
Memory and persistent context
Frase carries brand voice, competitor picture, published work, and reference context across stages.
Evaluation and feedback loop
SEO/GEO scores, named improvement actions, ranking decay detection, and post-publish tracking create a feedback loop.
Autonomous publishing and approval-based Content Guard fixes are explicit, with customer rules controlling what goes live.
The agent page says publishing occurs on approval and Content Guard proposes fixes for approval; pricing says the agent can publish on its own when enabled. https://www.frase.io/features/agent https://www.frase.io/pricing
A free trial and free FraseCMS hosting are available, but the core product is not a permanently free plan.
The pricing page documents a 7-day trial and FraseCMS Free at $0 with 100,000 page views/month. https://www.frase.io/pricing