Dragon Metrics is a strong fit for international SEO and agency reporting: its differentiators are granular global/local rank tracking, Baidu and Naver support, deep competitor/SERP analysis, technical auditing, and unusually flexible white-label reporting. It is less suitable if the core requirement is autonomous publishing, digital PR execution, or AI-search/GEO visibility measurement.
Dragon Metrics is a global SEO platform combining enterprise rank tracking, keyword research, competitor and backlink analysis, technical SEO/site auditing, Google Search Console and Google Analytics 4 integrations, Content Writer, and highly customizable automated reporting. The product says it covers 9 search engines, more than 238 country/language combinations, and local rankings in more than 100,000 locations.
Good fit for Agencies, enterprise SEO teams, and international marketers that need granular multi-market rank tracking, technical auditing, competitor research, and scalable white-label reporting
Exceptional international and local coverage: 9 search engines, 238+ country/language combinations, and 100,000 locations.
Report Builder 2.0 supports highly customizable white-label HTML reports, duplication across sites/clients, and recurring automated delivery.
Strong technical and data integration surface: 70+ technical issue checks, Google Analytics 4, Google Search Console, Looker Studio connectors, API access, and CI/CD use cases.
All plans include access to all features, and the site advertises unlimited one-on-one training and 24/7/365 live-chat support.
Limitations
The product does not sell keyword tracking or keyword research as independent modules; plans include all features and there is no feature-only discount.
The standard Site Auditor crawl cadence is twice per month, which may be insufficient for teams needing continuous technical monitoring.
A company email is required to start a trial, although the FAQ says personal email can be substituted after setup or by contacting support.
The official feature set reviewed does not describe native CMS publishing, backlink outreach execution, or AI-search citation monitoring; Content Writer focuses on recommendations, briefs, and in-editor optimization.
Dragon Metrics pricing
Paid plans start at $99/month for 1,000 keywords; annual billing is discounted by the equivalent of two months. A 30-day trial is available without a credit card or commitment. Plans above 10,000 keywords are custom-priced.
Starter
$99/month monthly; $82/month paid yearly
Monthly or yearly
All features are included in plans; weekly ranking updates are shown in the pricing comparison.
1,000 keywords; 200,000 URLs crawled/month; 5 campaigns; 3 user seats
Basic
$249/month monthly; $207/month paid yearly
Monthly or yearly
All features are included in plans; weekly ranking updates are shown in the pricing comparison.
2,500 keywords; 500,000 URLs crawled/month; 20 campaigns; 5 user seats
Standard
$499/month monthly; $415/month paid yearly
Monthly or yearly
All features are included in plans; weekly ranking updates are shown in the pricing comparison.
5,000 keywords; 1M URLs crawled/month; 50 campaigns; 7 user seats
Pro
$749/month monthly; $624/month paid yearly
Monthly or yearly
All features are included in plans; weekly ranking updates are shown in the pricing comparison.
Strong prioritization and market coverage with intent, difficulty, CTR, and keyword-list workflows.
The official keyword page documents intent, difficulty, organic CTR, prioritization rules, 208 language/country combinations, and Google/Naver/Baidu research: https://www.dragonmetrics.com/product-tour/keyword-research/
Grounding4.0
Context gathering
weight 1
Broad competitor, SERP, analytics, GSC, and crawl context is connected to content and SEO analysis.
Content Writer analyzes competitor URLs, entities, questions from People Also Ask, headings, keyword gaps, and supporting keywords: https://www.dragonmetrics.com/product-tour/content-writer/
Competitor context
Competitor traffic, rankings, keywords, SERPs, paid search, backlinks, Keyword Gap, and Link Gap are documented.
Execution3.0not counted
Content execution
weight 0
Good AI/NLP-assisted writing guidance and briefs, but no described autonomous publishing.
Content Writer gives real-time recommendations, quick-add suggestions, customizable goals, briefs, and sharing with writers: https://www.dragonmetrics.com/product-tour/content-writer/
Visibility0.0
AI-search / GEO
weight 3
No official claim of AI-search citation tracking, answer-engine visibility, or generative-search optimization was found.
The current feature overview lists keyword research, rank tracking, reporting, Content Writer, competitor analysis, technical SEO, indexation, backlinks, GA, GSC, and API, but not AI-search/GEO measurement: https://www.dragonmetrics.com/product-tour/
Diagnostics5.0
Technical SEO
weight 1
Mature crawler and audit coverage with prioritization, JavaScript crawling, Core Web Vitals, indexation, and internal linking.
Site Auditor detects 70+ issues, supports configurable and JavaScript crawls, Core Web Vitals, 140,000-URL indexation tracking, and internal PageRank/linking analysis: https://www.dragonmetrics.com/product-tour/technical-optimization/
Operations4.3
Publishing workflow
weight 1
Supports briefs, writer collaboration, and report delivery, but not a documented CMS publishing workflow.
Content Writer briefs can be customized and shared with writers inside the interface, while Report Builder schedules reports; neither page claims CMS publishing: https://www.dragonmetrics.com/product-tour/content-writer/
Team collaboration
Measurement5.0
Measurement & tracking
weight 6
Very strong rank, SERP, competitor, analytics, GSC, indexation, and report measurement.
GA4 integration connects SEO data to traffic and revenue with 30+ reports, and GSC provides up to 50,000 daily keyword rankings and indexation tracking: https://www.dragonmetrics.com/product-tour/analytics-integration/
Automation3.0
Agent readiness level
weight 2
Useful automation substrate through API, scheduled reports, and CI/CD integration, but not a general autonomous SEO agent.
The API supports dashboards, data lakes, account management, keyword/competitor changes, and Site Auditor CI/CD workflows: https://www.dragonmetrics.com/product-tour/developer-api/
Agentic workflow coverage
Buying3.2
Value accessibility
weight 3
Transparent entry pricing, annual discount, feature access across plans, and a no-card trial; high absolute starting price limits accessibility for very small users.
Public pricing starts at $99/month, annual billing is $82/month for Starter, and the FAQ says annual subscriptions receive two months free: https://www.dragonmetrics.com/pricing/
Free tools
Market proof3.0
Estimated customer scale
weight 2
Designed for large organizations and high keyword volumes, but no customer-count estimate is asserted.
The FAQ says Enterprise supports 10,000 keywords and larger custom plans are available, with some users tracking almost 1 million keywords: https://www.dragonmetrics.com/support/faq/
Dragon Metrics FAQ
Own Dragon Metrics? Claim this listingClose
Claim this listing
Own Dragon Metrics? Make your link live.
Right now this listing's button only opens a comparison. Claim Dragon Metrics to turn it into a direct, clickable link to dragonmetrics.com.
Your live linkdragonmetrics.com
Goes live
A Verified badge next to your name
Keep the listing accurate as Dragon Metrics grows
Internal company data
GA4 and GSC connect first-party performance data; broader internal-company knowledge-base grounding is not described.
SEO data grounding
Content and recommendations are grounded in Dragon Metrics keyword, SERP, ranking, crawl, and backlink data.
Third-party app grounding
GA4, GSC, and Looker Studio integrations are documented; the site does not claim a broad app marketplace.
Custom API grounding
Free/unlimited API, pre-calculated endpoints, account management, and data export to dashboards/data lakes are documented.
GEO readiness
weight 1
No generative-engine optimization capability is documented.
The product tour covers geographic and multilingual conventional SEO, but not AI-answer citations or generative-engine optimization. https://www.dragonmetrics.com/product-tour/
weight 3
Strong agency collaboration through shared/editable reports, user seats, white labeling, training, and support.
Report Builder supports edit-access collaboration, white-labeled reports, duplication across clients, and scheduled stakeholder notifications: https://www.dragonmetrics.com/product-tour/reporting/
Covers research, auditing, reporting, and CI workflows, but not a full end-to-end autonomous SEO agent loop.
Autonomous execution
Automates report delivery, crawling, suggestions, and segment maintenance; human action is still implied for fixes and publishing.
Human control and review
Custom goals, recommendations, report edits, comments, permissions, sharing, and writer collaboration preserve substantial human control.
Integration surface
API, GA4, GSC, Looker Studio, dashboards, data lakes, and CI/CD provide a broad documented surface.
Memory and persistent context
Campaign history, Dynamic Tags, tracked rankings, and recurring report templates provide operational context; persistent AI memory is not claimed.
Evaluation and feedback loop
Ranking, traffic, conversion, SERP, and report-engagement measurement exists, but no explicit AI evaluation or feedback-training loop is documented.
Ease of use and autonomous level
weight 3
Many repeatable workflows can be automated, though strategic actions and content publishing remain human-led.
Report Builder can automatically send daily/weekly/monthly reports, and Dynamic Tags keep segments synchronized based on custom rules: https://www.dragonmetrics.com/product-tour/reporting/
weight 2
A 30-day full-feature trial and free API access are available, but no permanent free product tier is described.
The FAQ documents a 30-day trial with all paid features and no credit card, while the API page says usage is free with nearly every plan: https://www.dragonmetrics.com/support/faq/