Lumar vs STAT Search Analytics: which SEO tool fits your team?

Lumar

Content and GEO analysis can guide revisions, but Lumar is not a content authoring suite.

Official GEO tooling evaluates discovery, inclusion, clarity, and structured data rather than drafting articles: https://www.lumar.io/platform/geo-metrics/

STAT Search Analytics

It informs content format and opportunity choices, but does not document content drafting or optimization execution.

The official SERP page says STAT identifies content formats and keywords worth pursuing; it does not claim writing or editing: https://getstat.com/serp-features

Lumar

Strong first-party crawl and external-data grounding via integrations, custom analytics, and API; not all bespoke sources are clearly enumerated.

Lumar supports external data, custom analytics, integrations, and GraphQL API access: https://www.lumar.io/platform/custom-analytics/

STAT Search Analytics

Excellent search-context capture across SERP layouts, features, locations, devices, competitors, CPC and volume.

The daily page says STAT supplies the full HTML SERP, CPC, search volume and daily data at scale; the share-of-voice page adds competitors and multiple market/segment views: https://getstat.com/daily-tracking-analytics and https://getstat.com/share-of-voice

Lumar

Dedicated GEO/AEO analytics measure discovery, understanding, inclusion, AI bot interaction, semantic relevance, and referrals.

Official GEO toolkit page documents these capabilities: https://www.lumar.io/platform/geo-metrics/

STAT Search Analytics

Native AI-search visibility measurement covers prompts, engines, mentions, citations, sentiment and competitors.

The AI visibility page documents prompt generation, ChatGPT/Gemini/AI Mode monitoring, mentions, position, citations, sentiment and competitor comparison: https://getstat.com/ai-visibility

Lumar

Provides AI-readiness-oriented crawl, availability, robots, rendering, content, structured-data, and GEO health analysis.

GEO discovery and health-score reporting is documented here: https://www.lumar.io/platform/geo-metrics/

STAT Search Analytics

Strong current GEO measurement and insight readiness; optimization execution remains advisory rather than automated.

STAT says teams can assess AI responses, cited sources and sentiment and use this to shape a GEO content strategy: https://getstat.com/ai-visibility

Lumar

Deep scalable crawling, 250+ reports, rendering, indexability, canonical/hreflang/status/link analysis, custom metrics, and QA are well documented.

Official technical SEO and crawler pages document this coverage: https://www.lumar.io/platform/technical-seo-metrics/

STAT Search Analytics

Some technical diagnosis is possible through SERP evidence and segmentation, but no crawler/remediation system is documented.

The official segmentation page gives site-migration and cannibalization monitoring as examples, while the product pages do not claim crawling or automated fixes: https://getstat.com/custom-segmentation

Lumar

Pre-release QA gates and ticket integrations connect audits to production, without direct CMS publishing.

Lumar Protect can warn or block releases and route findings into remediation workflows: https://www.lumar.io/platform/protect/

STAT Search Analytics

No built-in CMS publishing or publishing workflow is claimed on the official product pages.

The platform's documented outputs are insights, reports, API and connectors rather than publishing actions: https://getstat.com/platform

Lumar

Health scores, dashboards, alerts, trend views, custom metrics, AI visibility scores, and referral/source tracking provide broad measurement.

Platform measurement and GEO reporting are documented at https://www.lumar.io/platform/geo-metrics/

STAT Search Analytics

Core strength: daily rankings, SERP history, feature ownership, share of voice and AI visibility trends.

Daily tracking, historical SERP archive, feature ownership and share-of-voice change measurement are explicitly described: https://getstat.com/daily-tracking-analytics, https://getstat.com/serp-features and https://getstat.com/share-of-voice

Lumar

Tasks, reports, dashboards, sharing, reporter roles, alerts, and Lumar expert collaboration support cross-functional work.

The platform describes collaboration and task workflows: https://www.lumar.io/platform/ and https://www.lumar.io/webinars-events/platform-update-jul-2025-on-demand-webinar/

STAT Search Analytics

Strong client/executive reporting and data sharing, though team project-management features are not documented.

STAT provides custom CSV reports, scheduled exports, Looker Studio dashboards and connectors for execs, clients and colleagues: https://getstat.com/reporting-integrations and https://getstat.com/daily-tracking-analytics

Lumar

There is flexible packaging and a free educational library, but product price and self-serve accessibility are not publicly documented.

Pricing is contact-sales and the academy is free educational content, not a documented free product tier: https://www.lumar.io/pricing/ and https://www.lumar.io/academy/

STAT Search Analytics

Useful exports/API are included, but access is demo-led and the starting price is $360/month.

The demo page states tracking starts at $360/month for 3,000 keywords and routes users to a one-on-one walkthrough; it also lists complimentary API and connectors: https://getstat.com/demo

Lumar

Free academy resources and an ebook are documented, but no free Lumar product tier or free SEO tool was found.

Official academy describes a free library; the pricing page has no free plan: https://www.lumar.io/academy/ and https://www.lumar.io/pricing/

STAT Search Analytics

No free plan or free product tool is claimed on the official pages reviewed.

The official conversion path is a demo request and the published entry point is paid tracking: https://getstat.com/demo

Lumar

No auditable customer count was found; named customer logos and testimonials do not establish a count.

Reviewed official home, platform, and pricing pages show logos/testimonials but no customer total: https://www.lumar.io/

STAT Search Analytics

No first-party numeric customer-count claim was found, so scale is not scored from logos or testimonials.

The official pages show customer logos and testimonials but do not state a customer count: https://getstat.com/case-studies/client-testimonials

Lumar

AI-generated metrics and ticket content support assisted workflows, but autonomous multi-step agents or agent orchestration were not documented.

Official pages document AI-powered custom metrics and AI-generated ticket content, not autonomous agents: https://www.lumar.io/webinars-events/platform-update-jul-2025-on-demand-webinar/

STAT Search Analytics

API, exports, BigQuery and connectors make STAT automatable as a data source, but no autonomous agent framework is claimed.

STAT explicitly provides an included API, CSV reports, Looker Studio connectors and BigQuery connector: https://getstat.com/reporting-integrations

Lumar

Automation exists for recurring monitoring, alerts, custom metrics, crawl triggers, and CI/CD QA, while human configuration and review remain central.

API-triggered crawls and automated Protect workflows are documented: https://www.lumar.io/api/ and https://www.lumar.io/platform/protect/

STAT Search Analytics

Automated daily collection, dynamic tags and scheduled reports reduce manual work; strategic actions still require people.

Dynamic tags update from rules and scheduled reports/export/API are documented, but no autonomous SEO execution is claimed: https://getstat.com/daily-tracking-analytics and https://getstat.com/custom-segmentation